Media Evaluation Research acknowledges that the provision of media research services go beyond providing media evaluation.
We are therefore able to offer:
Immediate access to evaluation results
Immediate access to results via a web browser enables speedy admission to the data as it is being entered and saving time. So if you need to see the results before the end of the month - that’s no problem and a cost effective option with our easy to operate media entry portal. Clients can enter their own cuttings onto our database and run a series of graphical reports or drop the data into your own results. The data is password protected and the function and appearance can be entirely customized to meet your needs.
Full media monitoring.
With many years experience in monitoring and evaluation we are well adept at sourcing print and broadcast press. For example our WebScan service provides a daily digest of web activity from over 13,000 on-line sources presented in an innovative and creative form.
Advertising research
We assist with sourcing the following:
• Advertising from print and broadcast.
• Online cinema and poster sources.
• Provide usage and spend data.
• Benchmarking and campaign analysis.
• Web logs.
• Spend data benchmarking.
• Campaign analysis.
Designed to view the display of your textual advertisements on search engine results the page is triggered when keywords you have “purchased” are used in the search.
Media Planning
The proliferation of media sources is revolutionizing the way PR professionals target the media. Media Evaluation Research can provide a comprehensive media planning service including, for example, media sources most relevant to specific key audiences.
Market research (quantitative and qualitative)
To consider the media output there is logic to understanding the media ‘out take’ and ‘outcome’. Media Evaluation Research can provide omnibus and focus group research, all integrated within our flexible reporting system, the Media Observer.
Can we help?
Call Media Evaluation Research on 020 7549 2829 for a no obligation discussion on your evaluation needs. Alternatively send us an email via our online contact form.